Posts in Personal
Your Sensitivity is Not a Sign of Weakness

I remember around this time last year, having dinner with a friend and somehow the topic of sensitivity came up and I said, "I'm sensitive."

Her response was, "That's really good that you recognize that and are able to admit that. Now you can work on it."

Her words were meant to be encouraging and I know they came from a place of love. The truth is I'm grateful that I feel things so deeply. I believe that feeling deeply allows for great inward focus, which has helped tremendously in growing my business. I also think it allows me to be more aware of what others are experiencing, which comes in super handy when planning a wedding. The truth is I don't view it as something I need to work on, but rather a strength.

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Zeke is my little sweetheart

Zeke is my little sweetheart.

He gives the best hugs. He even pats you on the back as he hugs you tight. It's the sweetest thing. Home is his favorite place to be. Everyday when he comes home from school, he says, "Mommy, I want to put on my pajamas."

Tonight Zeke (and his brother, Perry) are performing in the Christmas program at school and I can't wait. Perry will love everyone looking at him and he will be singing as loud as he can possibly sing.

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Marriage is hard

Today is our 13th wedding anniversary. We dated five years before we married. We've officially been with one another half our lives. Warning: This is not going to be one of those sweet and sappy anniversary posts.

To be honest, this past year has been the hardest year of marriage we've had. In almost every way, our roles switched. Something neither of us asked for or were prepared for. We struggled to navigate our new normal.

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How I get more joy and less stress out of my kids’ birthday parties

I’ve only been doing kid birthday parties for four years, but it only took me two years to figure this thing out. Here’s what I do to make sure I actually get to be present during the parties – you know, like actually talk to the people there, watch my kids as they blow out their candles with my actual eyes and not through the viewfinder on my phone – and have zero clean up when the party's over.

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I put on the Swimsuit

I am a travel junkie at heart. I am one of those people who would totally take my kids out of school for a year and travel the world. Maybe one day I will! A lot of our traveling the past couple of years, especially with three little ones, has felt more like trips than vacations. Seaside, Florida is that one place where we go every year that actually feels like a vacation. We rent a beach house for a week and we have zero problem unplugging. We go about the day with no real schedule. We go for bike rides, swim in the pool, and play by the beach. Everything is in walking distance. We eat good food and each day the kids pick a treat, either a snow cone, ice cream, or something from the local candy shop.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


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