Posts tagged family
My Priority

Miami was an adventure. My flowers were scheduled to be waiting for me in my hotel room when I arrived, but because of inclement weather, they were stuck in Memphis. The Miami wholesaler was closed by the time I landed in Miami and I wasn't able to get my flowers until just hours before my client needed her bouquet. Thankfully everything worked out and she loved her bouquet and her portrait session was a huge success.

Read More
My People

Today was one of those weird days where everything that I thought would take me an hour to do ended up taking twice as long. I pride myself on being efficient so when I'm not, I get frustrated. I had a few deadlines to meet and I missed the boys' swim lesson to get my work done. Anytime I have to miss one of their activities I feel a like I've failed. Not that I've failed them, they are great. They don't care if I miss one practice here and there. I feel like I've failed because the whole reason I started down the path of business ownership was so I wouldn't miss any of those moments. But then two things happened:

Read More
Cherishing the Fast-Moving Moments

Had I known, I'm not sure I would have agreed to do it.

See the little girl in this photo. She turned four a few weeks ago. We have never cut her hair. It has grown at it's own sweet, slow pace and I've honestly wished it would stay short forever. As silly as it may sound, there is something about her hair being short that makes me feel like she's still a baby.

Read More
Zeke is my little sweetheart

Zeke is my little sweetheart.

He gives the best hugs. He even pats you on the back as he hugs you tight. It's the sweetest thing. Home is his favorite place to be. Everyday when he comes home from school, he says, "Mommy, I want to put on my pajamas."

Tonight Zeke (and his brother, Perry) are performing in the Christmas program at school and I can't wait. Perry will love everyone looking at him and he will be singing as loud as he can possibly sing.

Read More
Exuma, Bahamas

We successfully completed our busiest wedding season yet and after all that hard work, I decided a celebration was in order! With only a about ten days notice, I booked a trip to Exuma, Bahamas for our family of five and we fell in love with the island. 

Read More
Our summer escape to Camp Wandawega

Our kids currently go to preschool year-round. Every July they are off for one week and every July we go somewhere fun. The weather in Arkansas is brutally hot during this time, so traveling someplace a little less hot is always a big incentive, too. This past year, we traveled to Wisconsin and stayed at a lovely little place called Camp Wandawega.

Read More

Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner and floral designer.

Born and raised in Arkansas, I’m a proud wife and mama to a 6-year-old daughter and 4-year-old twin boys. A true believer in freedom, flexibility (and of course, incredible flowers), I’m wholly devoted to creating a life I love to live every single day–not just on the weekends. From travel to business to weddings, this blog is full of features designed to inspire other busy mamas (and businesswomen) to make a living from their passion without giving up their lives.

what do you need?













Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


spilling my secrets

Want more education resources?

Want my latest and greatest?


as seen in

Stay informed about my tell-all course, The Business Behind the Blooms.