This has to be one of my favorite weddings that I have designed. Sean and Sydnie, and each of their families are some of the kindest, sweetest people that I have met, and it was truly an honor being involved in such a special celebration. We did everything from planning and coordinating, to designing and creating all floral, the layouts, and sourcing all rentals. It was one of the most gorgeous days, and I will never forget witnessing such a sentimental ceremony. We'll bring the rest of the wedding to you ...

How to become someone your daughter trusts

Last year, I was in a meeting with a client; she and her mother had a wonderful relationship with one another. They listened to each other. They respected one another. I could tell they had great admiration for each other as well. I’ve seen lots of different mother daughter dynamics through my years of working in the wedding industry, but this one was different. While the daughter completely respected her mom they also genuinely enjoyed being around each other. They were friends too. In one of our last ...

Maternity Shoot

Photographers, Reid and Brittany Riggan asked for me to create a floral crown for a maternity shoot they were doing. The mom, Ilona, looks so precious showcasing this floral crown and her baby bump!

WeddingsJessica ZimmermanApril 3, 2017jessica zimmerman, JZ FLORAL, jzfloral, floral crown, floral head wreath, maternity shoot, maternity photos, arkansasComment

Inside My Planner

Appointments on your phone are great, and I used to do that; but I found having EVERYTHING in one place helps my everyday productivity tremendously. I decided to buy myself an annual planner. I use Emily Ley’s simplified planner. I bought it keeping in mind it is going to get messy, but it’s a way to organize my life around the things that matter most! I learned a wonderful tip from Emily Ley: there needs to be plenty of white space in your planner.

BusinessJessica ZimmermanMarch 20, 2017wedding planner, planning, emily ley, work at home mom, work family balance, work life balance, mom life balance, momtreprenuer, momprenuer, mom, manage, family, balancing business and family, family of five, manage family Comments

Maggie Ried Bridal Portraits

I absolutely adored creating Maggie's bridal portrait bouquet! She was the sweetest client with a bright and bubbly personality. Plus, she trusted me with my creative vision! One of the main flowers she wanted incorporated with her floral was the peony - and they did not disappoint! They burst open with gorgeous pinks and lovely yellow centers. The Sterlings did a beautiful job photographing Maggie in the gardens at a local college. All of these spring colors are definitely getting us ready for a bright ...

8 Tips to Eliminate Email Stress + Take Back Control of Your Inbox

Remember when the smartphone came out? Remember how life changing it felt to be able to check your email anywhere? Talk about freedom! Fast forward to today - do you still feel that same freedom? Can I be honest for a second? Sometimes I think I was born in the wrong decade. I remember when I was a kid how the phone would ring and someone would yell, “I’ll get it!” I miss those days.

jessica_zimmerman_events_floral_education_wedding_planning_education_set_up_delivery.jpg — Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

what do you need?

Jessica+Zimmerman+-+Zimmerman+Personal+blog.jpg — CATEGORY

Personal

view all

Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!

Subscribe Now!