Posts tagged business tips
My Least Favorite Thing to Create

Boutonnières are not my favorite to make simply because there always seems to be a large number of them to produce and monotony is not my strength. I get bored after the second one. I do, however, adore how they look when they are all completed, when we line them up on a beautiful backdrop and photograph them.

Read More
How to Focus on YOUR Goals

Have you ever thought any of these things:

“There are new wedding planners/floral designers popping up in my town everyday.”

“It seems to be the new trend in my area to become a wedding planner.”

“There are so many people in my area doing higher budget weddings and I don’t know what they have that I don’t have.”

“This person is doing styled shoots and posting everyday on social media so maybe I should be doing that too.”

Read More
Embracing the Pause: My June Reflection

Have you ever been really, really sick? And in those dark moments when you’ve got your head in a bucket, or a pile of tissues the size of Mt. Everest beside you, or you’re counting the number of days you’ve been taking cough medicine just to make sure you haven’t surpassed the legal limit, you think to yourself…

“I will never take another healthy day for granted. I will never stop rejoicing when I wake up and don’t need to vomit, or sneeze, or cough, or run to the bathroom. Every day is a gift! If I ever feel normal again, I won’t waste another second!”

Inevitably, after a few weeks of healthy days, we totally forget that feeling.

Read More
Cohesion, Yes. Exact Matches, No Thank You.

Isn't it much more interesting when things don't all perfectly match? I believe this to be true in vessels, floral arrangements, candles, bouquets, and boutonnières. I remember the first time I told a mother of the bride that the boutonnières wouldn’t all be the same, but yet a collection of different flowers that complimented each other.

Read More
Zimmerman Events on American Express

Zimmerman Events featured on American Express: Employee Retention: 7 Signs of Employees at Risk for Quitting

“"It's best not to micromanage your employees," says Jessica Zimmerman, owner of Zimmerman Events and author of The Business Behind the Blooms.

Read More
My Planning Client Contract

How to use this contract:

This is our exact planning client contract for 2018. I ask myself after every wedding we do, “What did I like and what didn’t I like?” For example, you can now see that we have a section in our contract with the heading “vendor communication.” We added this section so that we could be the sole people to talk to our client’s vendors

Read More
jessica_zimmerman_events_floral_education_wedding_planning_education_set_up_delivery.jpg

Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner and floral designer.

Born and raised in Arkansas, I’m a proud wife and mama to a 5-year-old daughter and 3-year-old twin boys. A true believer in freedom, flexibility (and of course, incredible flowers), I’m wholly devoted to creating a life I love to live every single day–not just on the weekends. From travel to business to weddings, this blog is full of features designed to inspire other busy mamas (and businesswomen) to make a living from their passion without giving up their lives.

what do you need?

modern_arkansas_wedding_coordinator_dreamy_square.jpg

CATEGORY

Weddings

floral_design_little_rock_unique_modern_square_2.jpg

CATEGORY

Business

Jessica+Zimmerman+-+Zimmerman+Personal+blog.jpg

CATEGORY

Personal

zimmerman-travel-blog-posts-2.jpg

CATEGORY

Travel

zimmerman_floral_education_wedding_planning_education_social_media_training.jpg

spilling my secrets

Want more education resources?


Want my latest and greatest?

Get EMAILS FROM ME


as seen in


Stay informed about my tell-all course, The Business Behind the Blooms.