My Great-Uncle Buck was a successful, self-made businessman. He grew up on a farm in Arkansas and later moved to Seattle with his wife, Lou. He started out dirt poor working in construction. Later, he began investing in storage units, then office rental properties, and eventually became a self-made millionaire. You would never know it. He wore the same pair of Levi’s jeans and denim shirt every single day of his life. He knew what was important in life, and it wasn’t flashy, material things.Read More
Remember when the smartphone came out? Remember how life changing it felt to be able to check your email anywhere? Talk about freedom! Fast forward to today - do you still feel that same freedom? Can I be honest for a second? Sometimes I think I was born in the wrong decade. I remember when I was a kid how the phone would ring and someone would yell, “I’ll get it!” I miss those days.Read More
The years 2011 - 2014 are a bit of a blur. I don't remember everything, but I remember the way I felt after coming home from work each day. I remember crawling in bed night after night thinking to myself, "I just worked my tail off, but did I actually accomplish anything? I worked hard, really hard for 12 hours today, but did I even make any money? Why am I working so hard and have nothing to show for it?" During those years, I could have won an academy award for my act. "How's business?" they would ask ...Read More
Every single day I quit the same thing - I quit my work. Have you ever been home with your family and that little “ding” sound goes off notifying you of a new email? You immediately check it and feel the urgency to respond right away. While you are simply trying to get your thoughts from your head through your fingertips and onto the screen so you can press send, and your child walks over to you and says, “Mommy, look at…” only to be abruptly cut off by you with a response that resembles something like ...Read More
I’m Jessica Zimmerman. I’m the owner of ZIMMERMAN, a floral + event design studio. Brian is my husband and together we have a daughter, Stella, and twin boys, Perry and Zeke - a full home and even fuller hearts! Three years ago, I was drowning. I owned a rental company and I was working 12 - 14 hour days barely scraping together enough money to pay my bills. My daughter was six months old and I desperately missed her. Every single day I would wonder.. How did I get here? How is it that I’m ...Read More
Welcome to the blog
Hi! I'm Jessica Zimmerman, top wedding planner and floral designer.
Born and raised in Arkansas, I’m a proud wife and mama to a 5-year-old daughter and 3-year-old twin boys. A true believer in freedom, flexibility (and of course, incredible flowers), I’m wholly devoted to creating a life I love to live every single day–not just on the weekends. From travel to business to weddings, this blog is full of features designed to inspire other busy mamas (and businesswomen) to make a living from their passion without giving up their lives.