Posts in Business

How to Stop Making Excuses and Start Making a Business and Life You Love

I’ve been feeling a tug at my heart for a while now. Something inside me is saying it’s time for a change, it’s time to pivot, to try something new. I’ve had a very specific dream for the past 18 years. That dream has evolved over time, but it’s still there. On Mother’s Day, Brian gave me the best gift in the world, rest. He took the kids for the day and I caught up on some much needed rest. Those days of being all by myself all day long are so incredibly rare, but it’s those days when I get my best ideas. I’m writing this post for one reason, because I want to remember this moment. I want to remember this day as the day I finally stopped allowing this dream to be just a dream.

BusinessJessica ZimmermanMarch 6, 2019JESSICA ZIMMERMAN, jessica zimmerman mentoring, jessica zimmerman, jessica zimmerman education, jessica zimmerman floral, no excuses, how to live the life you want, making dreams reality, achieving business goalsComment

Why Site Visits Are Crucial

When I'm first hired to design an event, the very first thing I do is make a site visit. I can't do anything until I've seen the space with my own two eyes. So much depends on the space! For this wedding, when I saw the farmland and particularly this garden with it's wide walkways, I knew we had to set up long tables in the walkways and serve dinner family style. The wooden posts in the garden were begging to be strung with cafe lights.

Zimmerman Featured on OnceWed: Sensual Bridal Portraits in Paris

“During a trip to Paris, you can’t help but get swept away by the rich romance of the city. For this editorial, we found our inspiration in the ever-present vibe of desire that surrounded us. The backdrop of the city created its own sense of imagination with lavish structures possessing both traditional and innovative features, so we sought to capture images that expressed an equally classical and contemporary beauty. We chose to let this shoot bring the bride into focus and explore all the places her mind would be on her wedding day….”

BusinessJessica ZimmermanFebruary 20, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman education, jessica zimmerman, jessica zimmerman mentoring, PARIS FRANCE, PARIS, business, business ownerComment

Your Biggest Business Mistake

When I share with creative entrepreneurs in webinars, through my course, or in individual or small group mentoring calls, we inevitably talk about building your business team. This is the one thing that most entrepreneurs fail to prioritize and it’s the one thing that I think is absolutely essential to make your business grow.

Until you make your first effective hire, you are limiting the profit potential of your business. I 100% guarantee it.

BusinessJessica ZimmermanFebruary 13, 2019 Comments

Blue Bouquet Guest Blog: How I Stay Calm Under Wedding Day Pressure

I am so pleased that the blog I previously wrote titled “How I Stay Calm Under Wedding Day Pressure” hit home with so many. And I am honored that Blue Bouquet wanted to feature this on her own blog.

BusinessJessica ZimmermanFebruary 11, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman education, jessica zimmerman family, jessica zimmerman mentoring, business, business mentoring, business tips, business owner, wedding day setup, wedding problem solving, wedding successful setupComment

My Florabundance Full-Circle Moment

A few weeks ago, I got to speak at Florabundance Design Days in California and share the podium with some of the most respected designers in the industry.

Speaking at the conference marked a huge full-circle moment for me.

Four years ago, I signed up to attend the Florabundance Design Days conference. This was right after I decided to rebrand, changing my focus from event rentals under the name A Southern Tradition and instead focus solely on flowers, under my own name, Zimmerman Events. I had never been more excited about my business, and I could not wait to learn from the speakers who were going to be there.

BusinessJessica ZimmermanFebruary 6, 2019JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman education, jessica zimmerman, jessica zimmerman mentoring, floraldesign, florabundance Comment

jessica_zimmerman_events_floral_education_wedding_planning_education_set_up_delivery.jpg — Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

what do you need?

Jessica+Zimmerman+-+Zimmerman+Personal+blog.jpg — CATEGORY

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!

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