Change of plans!

As most of you know by now, November is my annual planning month. I usually dedicate the entire month to planning ahead. However, I received a call I never expected to receive from someone I deeply admire in this industry, Holly Chapple. She invited my husband and me to her farm (Hope Flower Farm) and we immediately made babysitting arrangements for the kids and jumped on the next plane to Virginia. If you follow Holly on Instagram, then you totally know what to expect when meeting her in person. She is funny, she loves flowers, and even more importantly, she loves people. We talked a lot about our industry, marketing, and my personal highlight was getting a one-on-one lesson from Holly about her new product line that will be available through Syndicate Sales starting January 5th. There is no denying Holly’s influence in the floral industry. I feel incredibly blessed to now call her a friend.

Above image courtesy of Hope Flower Farm

Above image courtesy of Hope Flower Farm

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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