Posts tagged raising children
Never Let a Client Get Away: How I make sure wedding inquiries turn into real jobs, every single time

If you’re tired of clients ghosting and price shopping, leaving you with an empty calendar and empty bank account, it’s time to turn things around!

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How I attract my ideal client

We’ve all experienced seasons where we can’t seem to get the right clients to book our services. You’re either not getting any inquiries at all or you’re getting inquiries only to have people ghost you after you’ve invested time and energy into booking them.

Either way, it’s frustrating!

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How I raise a family, grow a business, and succeed at both

I've never been particularly good at listening to people like this, people who live their lives with such limitations. The beautiful thing about entrepreneurship is we really do get to choose how we spend our time.

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How to Raise Humans, Not Just Parent Children

On today's podcast, we're officially going there...

PARENTING! I'm sharing my 10 best tips for how to parent children like the complex human beings they are, not just like tiny children!

Yupp. Now, it's always been my education philosophy that I'm not going to tell you WHAT TO DO, I'm just going to tell you what's worked for me. That's what I do for business and marketing, and that's what I do when it comes to parenting. This is NOT a how-to guide, it's a 'this is what I do' story!

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My People

Today was one of those weird days where everything that I thought would take me an hour to do ended up taking twice as long. I pride myself on being efficient so when I'm not, I get frustrated. I had a few deadlines to meet and I missed the boys' swim lesson to get my work done. Anytime I have to miss one of their activities I feel a like I've failed. Not that I've failed them, they are great. They don't care if I miss one practice here and there. I feel like I've failed because the whole reason I started down the path of business ownership was so I wouldn't miss any of those moments. But then two things happened:

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How I get more joy and less stress out of my kids’ birthday parties

I’ve only been doing kid birthday parties for four years, but it only took me two years to figure this thing out. Here’s what I do to make sure I actually get to be present during the parties – you know, like actually talk to the people there, watch my kids as they blow out their candles with my actual eyes and not through the viewfinder on my phone – and have zero clean up when the party's over.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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AUG 8, 2019

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