How I stay calm under ​​​​​​​wedding day pressure

Four weeks ago, we produced our largest wedding of the year. The ceremony was set to start at 6pm. The bride would walk down the outdoor path to a beautiful floral covered arch that overlooked the Arkansas River Valley. My team and I had worked on this wedding for a year and the day was finally here and all of our hard work was about to pay off in one of the most gorgeous ceremonies I’d ever seen.

Except around 3:30pm, Danae (our lead coordinator) came up to me and said, “I need you to nail down a rain plan. I’ll be back in 30 minutes.

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Exuma, Bahamas

We successfully completed our busiest wedding season yet and after all that hard work, I decided a celebration was in order! With only a about ten days notice, I booked a trip to Exuma, Bahamas for our family of five and we fell in love with the island. 

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Want success? Put a Pin in it

Here's the thing about success: it doesn't happen overnight.  

Success is a long term game.  We live in a world of instant gratification. Just think about it:  How quickly do you become frustrated when the building you are in doesn’t have wifi? When the item you ordered on Amazon isn’t available for two-day shipping? Or when you’re downloading something and it’s taking forever?

There is nothing instant about success, BUT success is possible if you’re willing to have deferred gratification rather than instant. 

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Music Video Feature

Last fall, we had the pleasure of working with Shay Mooney of country music duo Dan and Shay, and his bride, Hannah Billingsly, on creating their wedding floral!  Dan and Shay have produced a new song, "Speechless" paired with a music video compilation of their weddings.  We are thrilled to have our floral featured as part of this video.  Get a glimpse at their gorgeous wedding in this post!

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Why saying no leads to success

I was working out with my trainer yesterday (I'm trying to take better care of myself and get some energy to keep up with my three kids and they say after a while I'll start to enjoy it, still waiting on that!) and she said to me, "My fiance isn't loving his job and he asked me how I was able to land my dream job and I told him I'm one of the lucky ones."

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Mountain Elopement

I love when clients come to me with a few ideas, but want me to take over the overall vision.  That is exactly what happened with Madison and Grant's elopement.  Surprisingly, the groom's sister inquired with us to do the floral for her brother's wedding, and asked for us to bring together the entire vision.  I gladly accepted, especially because they had already booked an amazing photographer, too - Erin Wilson.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner and floral designer.

Born and raised in Arkansas, I’m a proud wife and mama to a 5-year-old daughter and 3-year-old twin boys. A true believer in freedom, flexibility (and of course, incredible flowers), I’m wholly devoted to creating a life I love to live every single day–not just on the weekends. From travel to business to weddings, this blog is full of features designed to inspire other busy mamas (and businesswomen) to make a living from their passion without giving up their lives.

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